I am a proud Ruger American. I am honored to serve as a brand ambassador for an American made product with a corporate structure that stands up unflinchingly for the rights of the law abiding citizen and our second amendment.
No Changes to What Ruger Makes and Sells to Law Abiding Citizens, Despite Shareholder Proposal
Please understand that Ruger was obligated by applicable law to include a shareholder’s activist resolution with its proxy materials for a shareholder vote. With its passage, the proposal requires Ruger to prepare a report. That’s it. A report. What the proposal does not do . . . and cannot do . . . is force us to change our business, which is lawful and constitutionally protected. What it does not do . . . and cannot do . . . is force us to adopt misguided principles created by groups who do not own guns, know nothing about our business, and frankly would rather see us out of business.
As Ruger CEO explained, “we are Americans who work together to produce rugged, reliable, innovative and affordable firearms for responsible citizens. We are staunch supporters of the Second Amendment not because we make firearms, but because we cherish the rights conferred by it. We understand the importance of those rights and, as importantly, recognize that allowing our constitutionally protected freedoms to be eroded for the sake of political expediency is the wrong approach for our Company, for our industry, for our customers, and for our country. We are arms makers for responsible citizens and I want to assure our long-term shareholders and loyal customers that we have no intention of changing that.”
Please watch the brand video below that shows who Ruger is and who we will continue to be.